Field notes

Longer writing on mechanics, measurement honesty, and retailer collaboration.

Hero visual for Reading repeat curves without pretending they are guarantees

2025-02-12

Reading repeat curves without pretending they are guarantees

How we separate seasonal noise from mechanic signal when Korean retailers share partial exports.

By Sora Cheon

analytics repeat method
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Hero visual for Receipt prints that nudge without nagging

2024-11-03

Receipt prints that nudge without nagging

Microcopy rules for bottom-of-receipt reminders when app adoption is still uneven.

By Nari Seo

creative retail copy
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Hero visual for Wallet modules buyers will actually reference

2025-01-18

Wallet modules buyers will actually reference

Annotation habits that keep engineering and trade teams from talking past each other.

By Taeyang Ok

wallet spec B2B
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Hero visual for Endcap cadence that respects store labor

2024-09-29

Endcap cadence that respects store labor

Mechanics that look great on paper often ignore how many minutes a reset actually takes.

By Yuri Nam

operations field planning
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Hero visual for Workshop pacing for skeptical finance partners

2024-08-14

Workshop pacing for skeptical finance partners

Agenda design that gives numbers people airtime before creative teams sketch ladders.

By Mira Han

workshops finance process
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