Reward Mechanics

Promo Guardrails Desk

Short engagements to stop stacking collisions before major seasonal windows.

Timeline
2–3 weeks
Format
Intensive desk + calls
Indicative fee
KRW 5,400,000
Visual mood for Promo Guardrails Desk

Scope narrative

Ideal when Lunar New Year or summer promo waves overlap. We produce a single-page guardrail map and escalation contacts.

Inside the box

  • Stacking matrix by retailer
  • Escalation contacts template
  • Single-page guardrail poster for war rooms
  • Daily standup agenda for launch week
  • Rollback script if a retailer changes rules mid-flight

What you leave with

  • Guardrail map signed by trade and finance
  • War-room poster file
  • Rollback script

Questions teams actually ask

Is this only for big seasonal windows?

Most clients use it ahead of major festivals, but it works for any overlap-heavy month.

Do you negotiate with retailers?

We prepare talking points; your KAM speaks.

Limitation?

If retailers change rules with no notice, guardrails may need a same-day refresh — billed as change request.

Field notes

“Rollback script saved us when a door changed stacking midnight Thursday. Not glamorous, but it worked.”
Jun · Trade marketing · Beauty retailer · 4/5